AdCheck Ad Verification
Catching missed digital rights and advertising cues
Broadcasters, advertisers and cable operators know that the best way to maximize advertising effectiveness and ROI is to present highly targeted ads to viewers. Disruption of ad insertion ‘triggers’ is a direct threat to the business model.
AdCheck from Crystal reduces lost revenue and increases customer satisfaction by ensuring advertising insertion triggers are delivered on time. It is the industry’s first complete solution for advertising cue tone / DPI notification, verification and resolution.
Built-in, real-time transmission monitoring provides ad trigger notification, verification, and fault resolution to operators ensuring all advertising income opportunities are included in transmission streams.
AdCheck integrates with Crystal Control or can be installed as a standalone solution. AdCheck combines off-the-shelf hardware, like the Crystal Insight’s VMA or other manufacturer’s video metadata probes, with unique software programming to monitor ad-insertion notifications for both programs distributed through transport streams.