Interview with Crystal CEO, Roger Franklin on NAB Show Live

By Angie Johnston  |  March 1, 2019

Crystal President and CEO, Roger Franklin, recently had the opportunity to sit down with Ryan Salazar from Broadcast Beat to discuss one of the biggest challenges in the Addressable Advertising arena. More specifically, the Broadcasters’ need to target relevant advertisements to specific households and audiences in order to grow stagnated Ad revenues.

At NAB Show 2019 Crystal will be demonstrating the technology that can make Broadcasters’ full Ad inventory addressable. Come by and see for yourself at Booth SU6921 in the Advanced Advertising Pavilion.

Crystal Spectrum

See your worldwide collection of spectral bandwidth at a glance, and analyze, capture and document anomalies automatically.

GO

Crystal Carrier ID

Access the power and promise of satellite Carrier ID with a comprehensive detector, analyzer and switcher that keeps pace with everyday satellite access procedures.

GO

About Us

Every day, billions of dollars of content rely on Crystal technology. Crystal thrives in the split-second, 24/7 environment of news alerts, live events, program content, and messages.

GO

Crystal Makes Your Content Flow... Let Us Show You How!   REQUEST A DEMO

IABMSMPTESCTENAB

Copyright © 2019 Crystal. All rights reserved. | Privacy Policy | Terms & Conditions .