The Future of TV Advertising

Roger Franklin | InBroadcast | April 2019 Brands have more channels than ever before to get exposure, some more cost effective than others and some… Read More

Personalizing the Viewing Experience

Roger Franklin | Satellite Evolution Magazine | November/December 2018 Crystal provides Software that automates the monitoring, control and metadata management of the end-to-end broadcast operation. Read More

Monetizing the Entire Ad Inventory

Roger Franklin | InBroadcast InShow Guide-NAB Show NY | October 17-18, 2018 Crystal can make 100% of broadcaster’s ad revenue addressable, says CEO Roger Franklin… Read More

Making money from master control

Roger Franklin | Asia Pacific Broadcasting | August 21, 2018 Master control for a channel has traditionally been focused on the contents of “the box”. Read More

Why Automated Monitoring Matters

Alan Young | APB Asia-Pacific Broadcasting | June 6, 2018 Traditional TV has never seen more challenges than it does today. Competition is rife from… Read More

Ads and OTT: Get your metadata right

Roger Franklin | Broadband Technology Report | February 19, 2018 Most broadcasters are now forced to stream linear content on-demand via over-the-top (OTT) platforms –… Read More

Solving The Metadata Mess

Roger Franklin | InBroadcast | October 2017 | Vol: 7- Issue 10, p. 30 Over the last decade or so, there’s been a substantial shift… Read More

Applied Technology: Crystal Connect

Roger Franklin | The Broadcast Bridge | September 13, 2017 Many broadcasters and television networks consider the provision of linear content Over The Top (OTT)… Read More

IP: Intelligent Production?

Colin Mann | Euromedia Magazine | Sept/Oct 2017, Issue Pgs. 18-22 The late 90s saw the broadcast industry transition from analogue to digital transmission, with… Read More

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